Stride Brand Launch
Goal
Create a category-defining brand identity system that marries innovation, learning, and humanity. Allowing us to show up as the trailblazers we are. Develop a clear and meaningful logo that expresses who we’re becoming and who we want to be.
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We believe that education should serve the needs of the people, not the institution that provides it, respecting your commitments of time and money.
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At New Name we offer a more effective way to learn, where you are in control of your education. We integrate the brightest minds with the power of technology, changing the system at scale.
identity
The Stride logo elegantly demonstrates that its name speaks volumes. With a name that encapsulates the brand's essence, a separate symbol becomes unnecessary. By allowing the name to take center stage, Stride harnesses the inherent power of its identity, creating a logo that's not just memorable but a direct representation of its values and mission.
